Management Group

You can find the latest information about management shareholding here.

Tiina Alahuhta-Kasko (b. 1981)

President & CEO

Employed by the company since 2005
M. Sc. (Econ), CEMS MIM

Primary work experience and key positions of trust

• Chief Operating Officer (COO) and Member of Management Group of Marimekko Corporation, 2014-2015
• Chief Marketing Officer (CMO) and Member of Management Group of Marimekko Corporation, 2012-2015
• Head of PR, PR Manager of Marimekko Corporation, 2005-2012

• Member of the Board and People and Remuneration Committee of Finnair Plc, 2019–

Elina Anckar (b. 1968)

Chief Financial Officer (CFO)

Employed by the company since 2015
M. Sc. (Econ)

Primary work experience and key positions of trust

• Director of Finance and HR of A-lehdet-group, 2013-2015
• Vice President, Head of Business Control, Broadband Services Finland of TeliaSonera Finland Oyj, 2012-2013
• Chief Financial Officer of Sodexo Oy, 2007-2012
• Country Controller of H&M Hennes & Mauritz Oy, 2002-2007

Rebekka Bay (b. 1969)

Chief Creative Officer, Creative Director

Employed by the company since 2020
BA (Hons) in Fashion

Primary work experience and key positions of trust

• Creative Director of Uniqlo Global Innovation Center Inc., 2017–2020
• Head of Design and Product of Everlane (New York), 2015–2017
• Creative Director EVP of Gap Global Design, Gap Inc. (New York), 2012–2015
• Creative Director of Bruuns Bazaar (Copenhagen), 2011–2012
• Creative Director of COS (London), 2006–2011

Tina Broman (b. 1969)

Chief Supply Chain and Product Officer

Employed by the company since 2017
Degree in women’s tailoring and textile art

Primary work experience and key positions of trust

• Product Director and Member of the Executive Management Team of Tiger of Sweden AB 2013–2017; Production and Sourcing Director Global and Member of the Executive Management Team 2008–2013; Production and Sourcing Manager 2003–2008
• Buyer of Filippa K AB 1999–2003

Kari Härkönen (b. 1981)

Chief Digital Officer (CDO)

Employed by the company since 2016
M. Sc., MBA

Primary work experience and key positions of trust

• Director of Ecommerce of Sanoma Digital, 2014-2016
• Country Manager Finland of Zalando (Berlin), 2013-2014
• Consultant of McKinsey & Company, 2011-2012

Noora Laurila (b. 1982)

Senior Vice President, Sales, Region West

Employed by the company since 2022
M. Sc. (International Business)

Primary work experience and key positions of trust

• Nordic Business Development Director, L’Oréal Nordics, 2021–2022
• Market Director & Country Lead, L’Oréal Finland, 2019–2021
• Various positions in sales, marketing, and product management, L’Oréal Finland, L’Oréal Nordics & L’Oréal Denmark, 2008–2019.   

Sanna-Kaisa Niikko (b. 1986)

Chief Marketing Officer

Employed by the company since 2005
BA (English)

Primary work experience and key positions of trust

• Global Creative Brand Marketing Director, Marimekko, 2018-2020
• PR and Communications Senior Manager, Fiskars, 2018
• Head of Community Management, Marimekko, 2018
• Sales Manager, Ready-to-wear, bags and accessories, 2017; Marketing Manager, North America, 2016-2017; PR Manager 2015-2017; various positions in sales and marketing, 2005-2015, Marimekko

• Member of the Board of Finnish Textile & Fashion 2022–

Tanya Strohmayer (b. 1970)

Chief People Officer

Employed by the company since 2017
BBA (Political Science, International Business)

Primary work experience and key positions of trust

• Human Resources Director of Huurre Group, 2016-2017
• Human Resources Director of Paulig Group, 2009-2016
• Director, Human Resources and Communications of Starcut Ltd., 2008-2009
• Various development and project management positions in Nokia Corporation, 2000-2008

Riika Wikberg (b. 1981)

Chief Business Development Officer

Employed by the company since 2017
M. Sc. (Econ), CEMS MIM

Primary work experience and key positions of trust

• Various business development positions in Fiskars Corporation 2009-2013 and Outotec 2013-2017
• Consultant, The Boston Consulting Group, 2005-2009