Sustainability management at Marimekko

At Marimekko, sustainability means respecting people and the environment in everything we do. One of our values is “fairness to everyone and everything”, which crystallizes our approach to sustainability: we treat people fairly and strive to create products that provide long-lasting joy while we minimize the environmental impacts. For us, sustainability work is part of our day-to-day activities and the development of our operations.

The focus areas of the sustainability strategy and work are based on Marimekko’s brand, vision and values, analyses of the megatrends affecting the fashion and textile industry, consumer trends and insight, studies on sustainability factors throughout the value chain, the benchmarking of industry practices, stakeholder dialogue and input from employees. In addition, the company has carried out a double materiality analysis required by the Sustainability Reporting Directive, which contributes
to specifying sustainability actions.

Each team and business unit at Marimekko is responsible for sustainability actions in their respective area.
– Business Development & Transformation and its Sustainability team is responsible for developing the
sustainability strategy in the company and in the value chain, and with its in-depth expertise, supports and advises the organization in wide-ranging sustainability work, monitors the progress of sustainability work in relation to the targets and is partly responsible for the sustainability reporting
– Design, Innovation & Creative Concepts is responsible for designing the collections following Marimekko’s design philosophy based on timelessness, functionality and longevity, and taking into account the principles of circular economy. Within this business unit, Innovation Works team is responsible for promoting the adoption of innovative and new projects related to sustainability and circular economy, such as new materials
– Product and Supply Chain is responsible for product development, procurement and manufacturing in line with the sustainability strategy, taking into account Marimekko’s material strategy and the principles of circular economy as well as selects partner suppliers and constantly communicates with them in accordance with the defined due diligence process. Within this business unit quality team is responsible for product quality and compliance in different markets
– Other business units and teams mapg and mitigate sustainability risks, sustainability measures and
sustainability work development in their respective area and provides information for sustainability
reporting from their area.

Marimekko’s Board of Directors approves the company’s Code of Conduct, sustainability strategy and its key targets and is responsible for sustainability reporting. In addition, the Board of Directors has approved in the beginning of 2025 Marimekko’s Sustainability Policy, which further specifies the operating practices related to sustainable business.

More over, the Board approves the company’s ethics & compliance program and monitors its progress. In accordance with the annual cycle, the Board of Directors follows up on the progress of the company’s sustainability strategy and reviews the sustainability report. The Board of Directors sets annual targets for senior management, which comprises the President and CEO and the members of the Management Group.The targets for senior management members also include sustainability-related indicators related to each member’s area of responsibility. These targets are expanded to and implemented in Marimekko’s teams and business units and the Management Group monitors their progress at least once every six months.

The members of the Management Group are each responsible for sustainability measures in their area of responsibility in accordance with the Group’s sustainability strategy and for identifying and assessing sustainability-related risks and appropriate risk management measures. The responsibility for implementing the sustainability strategy in the company’s own operations and in the value chain, monitoring material impacts, opportunities and risks related to sustainability (double materiality analysis)
and developing sustainability work accordingly belongs to the Director of Business Development and Transformation. This Director reports to the Management Group on topical sustainability issues affecting the company every six months.

Risks related to non-financial matters, including environmental, social, human rights and anti-bribery and anti-corruption are addressed as part of Marimekko’s consolidated risk management. Key risks and risk management measures are reported annually in the report of the Board of Directors and quarterly in interim reports, and in compliance with corporate governance principles, laws and regulations. Individual reports may also be published whenever necessary.

Read more on risk management and risks.